THE FULL
PICTURE.
Strategy, identity, web and campaigns built from one brief.
For companies that refuse to blend in.
Premium real estate · Boutique finance · Private healthcare · Professional services · B2B software
POSITION
Strategy and directionBefore the logo, the website, the campaign. We define what your brand stands for and who it is built for. The part most brands never get right because they went straight to execution.
- Brand positioning and strategy
- Market and competitor research
- Messaging framework and brand voice
- Go to market planning
- Ongoing strategic advisory
BRAND
Identity and creativeVisual identity built to work across every touchpoint, not just look good in a presentation. A logo is a byproduct. What we are building is a brand. One that holds up in a boardroom, on a billboard, and on a phone screen at the same time.
- Brand identity, visual system, guidelines
- Creative and art direction
- Campaign concept and development
- Video production
- Photography direction
- Content creation
BUILD
Digital and developmentThe website is where everything else gets tested. We hold it to the same standard as the rest of the brand: fast, accessible, built to last. All development is done in house, never outsourced.
- Website design and development
- UX/UI design
- Landing pages and digital products
- Platform development
- Performance, SEO, accessibility, security
GROW
Media and campaignsEvery campaign should build on what came before and leave the brand stronger than it found it. Content, media and campaigns built on the strategy and identity that came first.
- Social media strategy and management
- Paid media and advertising
- Content marketing and distribution
- Email marketing
- Seasonal campaigns
- Performance tracking and reporting
Media buying and ad spend (we handle strategy and creative, clients own the budget). PR and earned media. Standalone graphic design requests. Gambling, tobacco, politics or hate. Hard no, always.
HOW WE
PACKAGE IT.
Most clients enter through Launch. At the end of that project, the natural question is who maintains this now. The answer is Pillar, on a retainer. Scope across all packages is agreed in discovery.
01
LAUNCH
One time project · 6 to 14 weeks
- Position
- Brand
- Build
For companies going through a trigger event. A rebrand, a launch, an expansion. Zero to competitive, fast.
See a Launch project →02
GROWTH
Monthly retainer · Min 3 months
- Brand
- Grow
For companies that have built something worth protecting. Monthly creative, content and campaigns. No re-briefing, no drift.
03
PARTNER
Monthly retainer · Min 3 months
- Position
- Brand
- Build
- Grow
For companies that want a full external brand department. Strategy, creative, digital and campaigns. One team. One point of contact.
"We almost skipped the discovery. It turned out to be the most valuable conversation we had about the brand in years."
EVERY
ENGAGEMENT
STARTS WITH
DISCOVERY.
Before we scope a single deliverable, we spend two weeks understanding your business. Most clients leave clearer on their brand than years of internal debate produced.
We research your market, your competitors and your customers. We define where your brand currently stands and where it needs to go. The output is a positioning document and strategic brief that becomes the foundation for everything that follows.
One to two weeks. Delivered before any creative work begins. The brief is signed off before we open a single design file. This is how we avoid building the wrong thing fast.
Discovery is a €2,500 engagement. If you move forward with a project, the fee is credited in full against your scope. If you decide not to proceed, the thinking has been paid for and it is yours to keep.
Move forward and you have a clear brief and a team who already understands your business. Step away and you still have the most precise picture of your brand situation you have ever had. No bad outcome.
START WITH
DISCOVERY.
Tell us what you are working on and we will tell you honestly if it makes sense for us to work together.
"For the first time, our brand matches the quality of what we actually deliver. That gap used to cost us clients."